Senior Social Media Officer
Location: London
Salary: £38,000 Per Annum Based on 35 Hours Per Week
Contract: Permanent
As Senior Social Media Officer, you will promote greater public awareness and understanding of the British Red Cross using our social media channels – everything from Facebook to TikTok.
You’ll work closely with colleagues across the Marketing, Fundraising and Communications directorate to ensure integrated communications. You’ll work alongside colleagues across the communications, content and digital teams.
Specific areas of focus will be on international and emergency appeals working with key stakeholders in the organisation and within the movement. You will help explore how we can engage with new and more diverse audiences to support people living in crisis, in the UK and around the world.
You’ll support the social media manager to plan and implement our social media strategy, innovate and make the British Red Cross an exemplar of social media storytelling.
This is an opportunity to develop and create campaigns that inspire people to act and drive positive engagement. We want you to develop and lead creative and compelling social campaigns and activity. We need you to inspire the public to take action to support people living in crisis.
What you’ll bring to the role…
- Expertise and know-how: you have an excellent understanding of social media, can use social media management and creative editing tools.
- Digital experience: you have significant experience of working in a digital environment in a social media, editorial, public relations, marketing or similar context.
- You have demonstrable examples of successful pieces of work and campaigns delivered, ideally in an NGO or aid agency context.
- Project Management - Lead on projects as the main social media representative. Managing multiple campaigns at once and coordinating work with other departments, regional and international colleagues.
- Prioritisation: ability to handle multiple projects and competing priorities in a fast-changing environment, being reactive to news and emerging crises.
- Tact and diplomacy: you can handle sensitive and confidential information and can use sound judgement about sensitive issues (often involving vulnerable people).
- Network management: you must have experience of building and managing online communities, reputation management and extensive professional use of networking or content sharing sites.
Interested? Closing date for completed applications is 23:59 on Friday 30th May. Interviews are expected to take place shortly after.
In return for your dedication and expertise, you’ll get:
- Holidays: 36 days annual leave (including bank holidays) + option to buy 5 extra days (per annum)
- Pension scheme: Up to 6% contributory pension
- Flexible working: We do our best to accommodate your preferred work style
- Learning & Development: Wide range of career opportunities + comprehensive learning
- Discounts: Access to Blue Light Discount Card and employee benefits platform
- Wellbeing Assistance: Access to mental health and wellbeing assistance
- Team Working: Champion our mission in a collaborative team
- Cycle2Work: Lease a bicycle through the scheme
- Season ticket loan: Interest-free loan for commuting expenses
We are proud to participate in the disability confident scheme for roles based in the UK. During the application process, you will be asked if you wish to apply under the scheme. At The British Red Cross, we pride ourselves on our diverse workforce, and ensuring we have an inclusive environment for all our staff and volunteers. We remain dedicated to ensuring our teams can bring their true selves to work without risk or fear of discrimination. We do this through regular data reporting, and the assistance of our internal Race and Equality Network (REEN), LGBT+ Network. Plus our Disability and Wellness Network (DAWN), Gender Network, Carers Network and Youth Network.
Together, we are the world's emergency responders