Marketing Manager, Brand and Heritage
Location: Hybrid (with typically 1 day per week in our London Office, EC2Y 9AL)
Hours: 35 hours per week
up to 12 months Fixed Term Contract (Maternity cover)
Salary: £37,483 - £39,014 per annum (plus ILW, £3,344, if residing & working in London)
Are you a dynamic marketing professional with a passion for making a difference? Can you drive and support key brand and advertising campaigns that elevate our iconic brand? Your work will ensure our strategies are integrated, impactful, and timely. You'll while empower teams across the organisation to use our brand effectively.
Join us in shaping ambitious, audience-focused engagement strategies across brand and heritage campaigns. Collaborating with corporate partners on joint brand activities and integrating our new "Here for humanity" brand proposition throughout the organisation. In the Marketing and Fundraising Directorate, you'll help us achieve an annual net income growth of £30 million by 2030. You'll amplify the impact of our vital work.
The work you do with the Red Cross will play a crucial role in advancing our mission to support people in crisis. Are you ready to join our cause and help us be here for humanity?
Wondering about what a day in the life of a Marketing Manager looks like? Here’s what you’ll be delivering:
- Campaign Coordination: You’ll work closely with the Senior Marketing Manager for Brand and Heritage. Overseeing brand and advertising activities, making sure they’re delivered on time, within budget, and with impact. You’ll also assist in the creative development and evaluation of multi-channel campaigns.
- Brand Support: You are a brand ambassador. You’ll promote the brand team and tools, manage internal communications, and respond to brand-related queries.
- Cross-Organisational Collaboration: Working across teams you’ll align efforts, deliver content, and drive impactful campaigns to maximise effectiveness.
To be a successful Marketing Manager, you’ll need the following:
- Expertise in branding. Strong creative judgment and the ability to empower colleagues in effective brand usage.
- Skill in supporting and delivering multi-channel campaigns with creative and media agencies. Along with experience in creative development and asset management.
- Proficiency in project management, with the capability to coordinate complex schedules.
- Experience in managing multiple internal and external stakeholders.
- Experience in embedding and integrating brand principles across various activities.
- Competence in evaluating marketing activities, driving improvements, and providing actionable recommendations.
Interested? Closing date for applications is 23.59 on Thursday 13th November 2024. Interviews expected to take place soon after.
In return for your commitment and expertise, you’ll get:
- Flexible working: Remote and hybrid working, flexitime, compressed hours, and job sharing.
- Holidays: 36 days annual leave (including bank holidays) + option to buy 5 extra days.
- Pension scheme: Up to 6% contributory pension.
- Learning & Development: A range of career & learning opportunities.
- Discounts: Blue Light Discount Card, Tickets For Good & employee benefits platform..
- Wellbeing Support: Peer Supporters, CiC (EAP) & Headspace App.
- Cycle2Work: Lease a bicycle through the scheme.
We are proud to be part of the Disability Confident scheme for UK-based roles. During your application, you'll have the option to apply under the scheme.
At the British Red Cross, we value diversity and maintain an inclusive environment for all staff and volunteers. We champion our teams in bringing their true selves to work, free from discrimination. This is achieved through reporting and assistance from our internal networks. Including Race and Ethnic Equality (REEN), LGBT+, Disability and Wellness (DAWN), Gender, Carers, and Young Staff Network.
Together, we are the world's emergency responders